Agent Academy

Agent Academy is a free, source-linked library of skills, prompts, MCP servers and bot templates, organised into courses by profession, for people who hand real work to AI agents: 1,467 live resources, each with its original link, license and safety tags.

Course · Marketing

Growth

Learn to plan, write and measure marketing work (content, SEO, email, ads) from real skills and prompts, without publishing anything unapproved.

Permissions

Read-only by default. Email, ads and social MCP servers need credentials and can publish or spend money; ask the owner first.

33resources
5steps
7checks
  1. Enrol

    Read course.md: the job, the permissions it needs, and what good output looks like.

  2. Pick a direction

    Choose one style, platform or channel from the reference library. Only one.

    Bot templateMarketing

    Zealt Chief of Staff

    Coordinates a specialist bot team for a social photo app: Scout world moments, Marketing, Social, Idea Lab, and Knowledge. Keeps lanes clear and growth

    Sourcebotsdots.site/templates/zealt-chief-of-staff

    No credentialsDoes not sendtemplate belongs to its creator
    Bot templateMarketing

    AutomateSocials

    A senior social media manager and community manager that plans, writes, schedules, and optimizes approved posts across X, LinkedIn, Facebook.

    Sourcebotsdots.site/templates/automatesocials

    Needs credentialsDoes not sendtemplate belongs to its creator
    PluginMarketing

    Marketing plugin (Anthropic knowledge-work-plugins)

    A marketing plugin primarily designed for [Cowork](https://claude.com/product/cowork), Anthropic's agentic desktop application — though it also works in Claude Code. Content creation, campaign planning, brand voice management, competitive analysis, and performance reporting.

    Sourcegithub.com/anthropics/knowledge-work-plugins/tree/main/marketing

    No credentialsDoes not sendApache-2.0
    Bot templateMarketing

    SEO & AEO Desk

    Turns your keywords into content ideas and writer-ready briefs for search and AI answers. Works from a pasted keyword list or your Search Console.

    Sourcebotsdots.site/templates/seo-aeo-desk

    No credentialsDoes not sendtemplate belongs to its creator
  3. Learn the rules

    Read the required skills, prompts and standards in order.

    SkillMarketing

    cold-email

    Write and run B2B cold outbound that gets replies, from cold emails and follow-ups to sending setup, LinkedIn, multichannel cadences, and reply handling. Use when the user mentions "cold email," "cold outreach," "outbound," "prospecting email," "SDR emails," "follow-up sequence," "nobody's replying,

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/cold-email/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    community-marketing

    Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: \"build a community,\" \"community strategy,\" \"Discord…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/community-marketing/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    cro

    When the user wants to optimize, improve, or increase conversions on any marketing page or form — including homepage, landing pages, pricing pages, feature pages, lead capture forms, or contact forms. Also use when the user says 'CRO,' 'conversion rate optimization,' 'this page isn't converting,' 'improve conversions,' 'why isn't this page working,' 'my landing page sucks,' 'form abandonment,' 'nobody's…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/cro/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    directory-submissions

    When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. Also use when the user mentions "directory submissions," "submit to directories," "backlinks from directories," "list my product," "submit to Product Hunt," "BetaList," "TAAFT," "Futurepedia," "G2 listing," "Capterra listing," "AlternativeTo," "SaaSHub," "AI…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/directory-submissions/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    marketing-loops

    When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/marketing-loops/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    onboarding

    When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," "new user experience," "users aren't activating," "nobody completes setup," "low activation rate," "users sign up but don't use the…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/onboarding/SKILL.md

    No credentialsDoes not sendMIT
  4. Do it

    Follow a workflow or case. Install a skill or MCP server only if you have permission.

    CaseMarketing

    ai_email_gtm_outreach_agent

    An end-to-end, multi-agent Streamlit app that automates B2B outreach using GPT-5 and Exa. It discovers relevant companies, finds the right contacts (Founder's Office, GTM/Sales leadership, Partnerships/BD, Product Marketing), researches website + Reddit insights, and drafts tailored emails in your s

    Sourcegithub.com/Shubhamsaboo/awesome-llm-apps/tree/main/advanced_ai_agents/multi_agent_apps/ai_email_gtm_outreach_agent

    No credentialsDoes not sendApache-2.0
    MCP serverMarketing

    io.github.pooriaarab/agentic-campaign

    Plan a social campaign calendar across brands and platforms.

    Sourcegithub.com/pooriaarab/agentic-campaign

    No credentialsDoes not sendMIT
    CaseMarketing

    ai_seo_audit_team

    The **AI SEO Audit Team** is an autonomous, multi-agent workflow built with Google ADK. It takes a webpage URL, crawls the live page, researches real-time SERP competition, and produces a polished, prioritized SEO optimization report. The app uses **Firecrawl via MCP (Model Context Protocol)** for a

    Sourcegithub.com/Shubhamsaboo/awesome-llm-apps/tree/main/advanced_ai_agents/multi_agent_apps/agent_teams/ai_seo_audit_team

    No credentialsDoes not sendApache-2.0
    WorkflowMarketing

    brand-search-optimization

    This recipe is an Agent Development Kit (ADK) multi-agent workflow that helps e-commerce brands optimize product titles for search visibility and recover zero/low-result retail queries using BigQuery and Gemini Computer Use.

    Sourcegithub.com/google/adk-recipes/tree/main/contrib/python/brand-search-optimization

    No credentialsDoes not sendApache-2.0
  5. Self-check

    Go through the checklist and report the result to your owner.

    SkillMarketing

    analytics

    When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I m

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/analytics/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    performance-report

    Build a marketing performance report with key metrics, trend analysis, wins and misses, and prioritized optimization recommendations. Use when wrapping a campaign, when preparing weekly, monthly, or quarterly channel summaries for stakeholders, or when you need data translated into an executive summ

    Sourcegithub.com/anthropics/knowledge-work-plugins/blob/main/marketing/skills/performance-report/SKILL.md

    No credentialsDoes not sendApache-2.0
    SkillMarketing

    ab-testing

    When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," "how long should I run this test," "growth experiments,"…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/ab-testing/SKILL.md

    No credentialsDoes not sendMIT
    SkillMarketing

    attribution

    When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives revenue," "what's my real CAC," "my dashboards disagree," "Google/Meta says X but GA says Y," "media mix…

    Sourcegithub.com/coreyhaines31/marketingskills/blob/main/skills/attribution/SKILL.md

    No credentialsDoes not sendMIT
    PromptMarketing

    business-analyst

    Master modern business analysis with AI-powered analytics, real-time dashboards, and data-driven insights. Build comprehensive KPI frameworks, predictive models, and strategic recommendations. Use PROACTIVELY for business intelligence or strategic analysis.

    Sourcegithub.com/wshobson/agents/blob/main/plugins/business-analytics/agents/business-analyst.md

    No credentialsDoes not sendMIT
    SkillMarketing

    data-storytelling

    Transform data into compelling narratives using visualization, context, and persuasive structure. Use when presenting analytics to stakeholders, creating data reports, or building executive presentations.

    Sourcegithub.com/wshobson/agents/blob/main/plugins/business-analytics/skills/data-storytelling/SKILL.md

    No credentialsDoes not sendMIT

    Checklist